Share I’m hearing and reading a lot of talk about Google’s Algorithm, so I thought I’d chime in to give my take on things. An article last week about Search Engine Optimization being dead sparked a lot of debate on the discussion boards and a few heated flares here and there. First don’t be alarmed, search is alive and well and will not be going anywh...

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Share“When you have exhausted all possibilities, remember this – you haven’t.” ― Thomas A. Edison Share

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ShareI got an email around 12 something this afternoon titled, “Bing Ads Terms and Conditions update.” Of course my eyes gravitated to the part that read: “Better access to new Bing Ads offerings: We’re making it easier for you to take advantage of new Bing Ads features and services. We may identify features that will be automatically ad...

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ShareSteve Jobs once said: “That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple.” So we go into each marketing campaign armed with this mantra. Each team member understands the flow of the marketing pipeline and timetable to smoothen  the process. S...

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ShareIf I had a dollar for every time I’ve seen the shortened phrase ROI in an article I’d probably have a nice pot of cash somewhere. We know that not all marketing campaigns are the same, they do not yield the same results and unfortunately marketing tactics do not yield significant long term results. Are there comprehensive marketing strategies t...

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