Share Our knowledge base of marketing to Millennials developed on college campuses along the east coast. There’s no other market segment more digitally savvy, and we learned quickly that they could sniff out an ad better than any demographic. Marketing directed to young people has to be organically inspired and devoid of pitch flaws. The more effective c...

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ShareIf I had a dollar for every time I’ve seen the shortened phrase ROI in an article I’d probably have a nice pot of cash somewhere. We know that not all marketing campaigns are the same, they do not yield the same results and unfortunately marketing tactics do not yield significant long term results. Are there comprehensive marketing strategies t...

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