Share Our knowledge base of marketing to Millennials developed on college campuses along the east coast. There’s no other market segment more digitally savvy, and we learned quickly that they could sniff out an ad better than any demographic. Marketing directed to young people has to be organically inspired and devoid of pitch flaws. The more effective c...

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Share“EVERYTHING IN THE UNIVERSE HAS A RHYTHM, EVERYTHING DANCES” – Maya Angleou Share

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ShareI got an email around 12 something this afternoon titled, “Bing Ads Terms and Conditions update.” Of course my eyes gravitated to the part that read: “Better access to new Bing Ads offerings: We’re making it easier for you to take advantage of new Bing Ads features and services. We may identify features that will be automatically ad...

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ShareSteve Jobs once said: “That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple.” So we go into each marketing campaign armed with this mantra. Each team member understands the flow of the marketing pipeline and timetable to smoothen  the process. S...

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ShareIf I had a dollar for every time I’ve seen the shortened phrase ROI in an article I’d probably have a nice pot of cash somewhere. We know that not all marketing campaigns are the same, they do not yield the same results and unfortunately marketing tactics do not yield significant long term results. Are there comprehensive marketing strategies t...

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